Running Facebook & Instagram Ads? You’re probably wondering if you should set your budget on the campaign level (CBO) or ad set level (ABO) for the best return on ad spent. Let us clarify that for you.

If your FB & Instagram ads have been affected by the Apple IOS update, you’re not alone. But before thinking that your ads are not performing anymore, there are a few things you can do.

Get better advertising data with these two reporting methods.